Small Business Social Media Basics - Three Tips

As a small business owner the thought of spending one more dime on your advertising budget probably sends shivers up your spine. You know you've got to do it but, especially today, cash is tight. One of the beautiful things about the web today is the ability to get free exposure on websites like Twitter, Facebook and more. It does not cost you a dime to create a Twitter account, put together a Facebook page or setup a Linked account. All it takes is a bit of time and a little know how.

When you start out looking to use some of these social media sites to advertise your business sit down and create a plan. You want to lay out three distinct points in this plan.

First determine, realistically, how much time you (or an employee) can dedicate to a social media campaign. Successfully building exposure, brand recognition and dedicated followers takes consistent effort over the long run. Just sitting down one night and plowing a few hours into creating accounts will get you nowhere. It is an hour a night? Maybe it's only a couple hours a week. Whatever it is decide what time you can afford to spend and dedicate yourself to actually putting that time in each and every week.

Secondly determine what your specific goal is. What do you want to get out of the time you invest in Twitter, Facebook and the others? Make it laser specific and not something as vague as "Make more sales." Especially when starting out pinpoint a definite goal that you can track and monitor. For example, say you've just started to carry a new line of product. Perhaps your social media goal is to increase the sale of said product over a certain period of time. Make it small, targeted and manageable. Now spend your time looking for, and connecting with, people on these social media sites that are interested in that product. As you build a base of followers you can interact with you'll notice they naturally start to explore more of your product line.

Lastly, and this is the hardest part, is you've got to do it. If you dedicate 1 hour a night then make darn sure you put that time in. Read and learn about how to become effective in the space. I'd wager that 9 out of 10 people that start on social media quit right before they start to see results. To borrow a massively overused saying - the online game is a marathon, not a sprint.

Visit BillyIrish.com for tips on creating, managing and getting the most from your small business website. Bill has been working for and running small businesses his entire life and helps others increase profits and sales from their small business websites. Get some small business website help!

Article Source: http://EzineArticles.com/?expert=Bill_P._Kelly

Step-By-Step Strategies on How to Make All the Money You Want Or Need on the Internet!

By: Gene Simpson
If you are desiring to start an online business, you can absolutely do it cheaper than starting a traditional business and you don't have to worry about the expense of employees, inventory or location, (your location is your home).
However, it is very important that you get your online business started on the right foot or you could end up spending a lot of unnecessary money without seeing a dime in profits. It is true that you can start a very successful and profitable online business with little or no money. But, in order to achieve this, you must get the necessary training without spending thousands of dollars on training materials that give you a lot of good information, but not adequate training on how to implement what you have learned.
I have read so many ebooks on starting a business online, that I would have to write another article to just give the titles to them all. Oh, they are full of excellent information, but I could never really figure out the methods I felt were necessary to make it happen. I'm sure many of you reading this article probably have experienced the same frustration.
You can read all the books in the world, but unless you find a way to implement what you have read, it really doesn't matter, because you are just spinning your wheels and wasting a lot of time in front of your computer. Someone has the answer, you just have to find it. If you are like me, I know you have found it extremely frustrating to try to make it happen. Well, there is a way, and that is why I am writing this article.
Please hear me out, internet marketing is truly the smartest way to make money online. What you must realize is that it is not about finding a product and then building a website. It is about finding a need that someone has, and then figuring out how you can meet that need, and then getting that product to the one in need via your website.
I am not talking about rocket science here. What I am talking about is a set of step-by-step tutorials that can show you how to be successful and make a lot of money with an internet business by meeting other peoples needs, and isn't that what it is all about?
Have you have ever experienced trying over and over again to learn something and it just didn't seem like you were ever going to "get it", and then, all of a sudden, the light came on? This is what you can experience with this step-by-step training by someone who really does want you to succeed with your online, internet marketing business.
So, instead of putting a lot of money at stake, all you have to put forth is some effort, some willingness to learn and then apply what you learn, and you WILL make money with your online business.

About the Author
Gene Simpson for the best online training for internet marketing and making money online. It's totally free and will teach you how to start making hundreds, if not thousands of dollars, just follow the simple steps I lay out for you

Published At: www.Isnare.comPermanent Link: http://www.isnare.com/?aid=345045&ca=Business

Google Adsense: -Keep your Adsense off on pop ups and pops under

By: Lalita

Considering the money to be made with Adsense, it is no wonder that they would want to get back into it. For more details go to: www.yourgoogleincome.com It is that same consideration why the Google Adsense click fraud is thought of and why many people are getting into it. Click fraud is the act of clicking on ads for the purpose of costing the advertiser money. It is simply the same as paying out cash for false leads. Many people website owners are aware of this fraud and are sharing the same sentiment that this is the one big problem that Adsense is facing.

Majority of web hosts are offering access logs. Once this is offered to you, it is necessary that you hand it over to Google as well. This allows them to look for any suspicious activity on your site. Problems like this are very serious and giving it to them is saying that you would want to help them in any way you can in solving the problem.

It can also help if you have a click monitoring software. If you do not have one yet, you should try and get one. There is absolutely no major factor preventing you from having one because most of this software is free.

Study your server logs and watch for any activity that seems suspicious. Report anything that you may find odd, may it big or small thing.

You may want to consider disabling ads for your own IP address and local geographic area. This will certainly prevent accidents and will not make Google mistake another user as you. You can do through an htaccess file. This will avoid Google mistaking as clicking on your own ads and be kicked out because of it. Keep your Adsense off on pop ups and pop under. Your ads should not be displayed on content sites that promote illegal activity or tampering of the legal rights of other people or business. Included in this are the content that is considered adult and gambling ones. If you think that you may be breaking this rule, immediately remove your content or Adsense from the web page.

Be truthful and confess up to Google about times when you might have clicked on your own as, whether accidentally or intentionally. Or the times when you have done something that is against the Terms of Service that they are implementing. Be honest about anything that you may have done that is wrong. Confessing is way better than Google learning about it eventually. It would mean eventual termination and no getting back what you have worked so hard for.

Do not tell your family or friends about Adsense on your website. Chances are they may start clicking on them to help you make money without you knowing it. They may be doing more harm to you than help by trying it in the first place.
For can visit to: www.adsense-dollar-factory.com if ever someone you know chanced upon your Adsense makes sure they understand that they cannot click on your ads under any circumstances. It would be wise to brief them on important things about Adsense and what not to do with them.

Most pay per click networks has different measures in hand to protect website owners against click frauds. Other search engines can track more than 50 data points, IP address, browser's information, user's session info and pattern recognition. They also have "systems" available that detects fraud. Not to mention the specialized teams monitoring how things are going and helping advertisers stop click frauds.

Google offers suggestion on how to avoid click fraud. Using "negative keywords" can be used to keep your Adsense showing on products and services that are in no way related to yours. Adding tracking URLs to your links so you can track the traffic coming from Google.

Article Source: http://www.articlesnatch.com

About the Author:
www.googleatmcash.com www.googleadsense-empire.com

Google is good

Ever since the Internet became part of my must-have and must-do for an everyday life i thought through it and came to one conclusion the Internet can not be good until it can reward me in some kind of way, and true to the fact: it did.

Now, that's that for the Internet. How about Google? Can we say it is good or not good? I think if any thing can be said to be good it has to reward the person who uses it in some form of way and that is what Google does with its AdSense program. So it is good and it is good for all and every one, unlike many other company out there Google offers its users some kind of partnership dividends and from my own point of view this is a good business model, this is the new business model of the century. It is like buying shares without really going to stock exchange. I emphasize this mainly because not all companies out there doing affiliate program really make it accessible to Nigerians (Pay pal is still not accessible to Nigerians living in Nigeria). So, all thumps up for Google, Keep the Google up!